Parsoon Verma
Speaker at SOUTHWEST: Parsoon Verma, Founder, INSIA
Speaker at SOUTHWEST: Parsoon Verma, Founder, INSIA
SOUTHWEST Session: Everyone talks about AI — few talk about the “boring” foundation that makes it work. In manufacturing, most AI dreams collapse under the weight of messy spreadsheets, disconnected systems, and inconsistent data. This session cuts through the hype to reveal why data discipline—not algorithms—is the real competitive edge. We’ll explore how small and mid-sized manufacturers can turn their existing data into a living foundation for AI, move beyond endless pilots, and start making decisions that learn and adapt on their own. If you’ve ever wondered why your AI projects stall — or how even to get started with them — this talk is for you.
SOUTHWEST Session: Register Here
Speaker at SOUTHWEST: Bradd Rodenroth, Vice President of Sales, NEXGEN Tooling LLC
Speaker at SOUTHWEST: Ben Allen, Chief Executive Officer, Manufacturing ROI, LLC
SOUTHWEST Session: Many manufacturers are stuck in “CMMC hell,” overspending, missing deadlines, and relying on providers who have never taken a company through a successful Level 2 audit. The result is frustration, wasted budgets, and failed assessments. In this session, Manufacturing ROI founder Ben Allen shares how to identify the warning signs of a failing CMMC plan and the steps to rescue it. Attendees will learn how to realign leadership and IT around a realistic roadmap, find funding to offset compliance costs, and select the right partner to ensure audit success. Manufacturing ROI is the nation’s only CMMC compliance brokerage, focused on helping manufacturers achieve compliance faster and more economically. This presentation offers a clear, practical path to avoid audit failure and turn CMMC from a costly burden into a strategic advantage.
SOUTHWEST Session: Manufacturing success relies on visibility—the ability to monitor production, quality, and financial metrics in real time. However, many manufacturers still struggle with disconnected systems that slow decision-making and hide the true state of operations. This session will demonstrate how a unified ERP solution enables manufacturers to gain operational insights, reveal performance data, and make informed, data-driven decisions. Through practical examples, we will show how the platform leverages data across CRM, shop floor, quality, and accounting workflows. Attendees will learn how teams use Odoo to forecast staffing and material needs, monitor productivity at each work center, track the cost of goods sold, and ensure quality consistency for every order. With clear metrics and user-friendly dashboards, manufacturers can transition from reactive reporting to proactive optimization. This presentation will also discuss how this integrated approach enhances financial visibility — connecting every transaction, production run, and quality checkpoint into a single source of truth. By connecting operational and financial data, leadership teams can identify inefficiencies, drive profitable growth, and gain clarity to prioritize investments. Whether your goal is to reduce downtime, improve first-pass yield, or strengthen margins, this session will show how visibility, powered by Odoo and Novobi, transforms manufacturing performance from the shop floor to the CFO’s office.
Speaker at SOUTHWEST: Morgan Conque, Vice President of GTM Strategy, Ashling
SOUTHWEST Session:
SOUTHWEST Session: QuickBooks is one of the most widely used accounting platforms in manufacturing but it’s also one of the most overlooked compliance risks. In The QuickBooks Compliance Crisis, Justice IT Consulting reveals how one AS9100-certified machine shop nearly lost its Lockheed Martin contract after a simple QuickBooks setup violated CMMC and DFARS cybersecurity requirements. This presentation shows how the manufacturer turned a near-disaster into a success story using a proven seven-step strategy to isolate QuickBooks from CUI systems, apply multi-factor authentication, document data policies, and update their System Security Plan resulting in a 110 SPRS score and zero workflow disruption. Attendees will discover how to identify compliance pitfalls in everyday business tools, safeguard critical data without replacing core software, and build a defensible cybersecurity posture. Learn how to keep your QuickBooks and your contracts: compliant, secure, and audit-ready.